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Our client is a laboratory equipment repair and maintenance company based in Metro Atlanta. They serve a wide range of clients, from government-funded research labs and universities to healthcare facilities and private companies, providing expert service, preventative maintenance, and equipment inventory support. Their reputation is built on precision, reliability, and deep technical knowledge.
As their client base grew, so did the complexity of their operations. They needed a website that could do more than just showcase services. It needed to function as a powerful tool for both internal processes and client communication.
Specifically, they needed:
We partnered with the client to design and develop a custom website that not only looked sharp but also delivered powerful functionality behind the scenes.
We built a secure, login-protected document library that allows clients to access personalized service records, maintenance logs, and inventory updates. This system helps the client deliver better service transparency and reduces the need for back-and-forth communication. It also supports their long-term goal of becoming a more data-driven, client-centric operation.
To streamline new service requests, we developed a custom estimate form that allows users to submit detailed information about their equipment, service needs, and timelines. The form is dynamic, user-friendly, and designed to reduce friction—making it easier for potential clients to get started and for the internal team to process requests efficiently.
We delivered a clean, modern design that reflects the client’s technical expertise and professionalism. The site is fully responsive, optimized for performance, and structured to support SEO best practices. It also includes clear service descriptions, trust-building content, and calls to action that guide users toward conversion.
Knowing that the client’s needs would continue to evolve, we built the site with scalability in mind. Custom components were developed in a modular fashion, allowing for easy updates and future feature additions without disrupting the core functionality.
Since launching the new website, the client has seen measurable improvements in both operational efficiency and client satisfaction:
For service-based businesses with complex workflows, a website should be more than just a brochure, it should be a tool. By building a custom platform tailored to this client’s operational needs, we helped them improve efficiency, enhance client experience, and position themselves for continued growth.
If your business needs a website that works as hard as you do, let’s talk. We’d love to help you build something powerful and practical.
Get in touch with our team to explore how we can support your business with tailored solutions.
